Blogs

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The GDPR is coming and NEWSCYCLE Solutions will be ready

By: Peter Marsh, VP of Marketing, NEWSCYCLE Solutions On May 25, 2018, a new landmark privacy law called the General Data Protection Regulation (GDPR) takes effect in the European Union (EU) and European Economic Area (EEA). The GDPR expands the privacy rights granted to individuals living in EU and EEA countries, and it places [...]

Vertical or Horizontal CRM Solutions

Which One is Right for Your Business? By: Peter Marsh, VP of Marketing, NEWSCYCLE Solutions The very smart folks at Gartner predict that the global market for Customer Relationship Management (CRM) software is expected to top $37 billion by the end of 2017. The equally bright analysts at Forrester concur with this prediction [...]

September 26th, 2017|Blog: Advertising|

Millennials, Media and Me Me Me

By: Shelby Henderson, NEWSCYCLE Solutions The news media industry is never stagnant, Newscycle knows that for a fact. As the largest software vendor serving the news media industry, we are constantly evolving to keep up with the needs and wants of our audience. With the already overwhelming amount of content circulating, how are we [...]

September 5th, 2017|Blog: Content, Blogs|

Hey Publishers: Get Your Apps in Gear

By: Aley Sibol, Marketing Manager, NEWSCYCLE Solutions As the largest software vendor serving the news media industry, Newscycle is not sitting around on our assets. We continue to invest a ton of time researching what’s working and what’s not for publishers. One thing is clear – mobile apps are important tools for increasing engagement and [...]

August 10th, 2017|Blog: Mobile|

Yes, seniors use smartphones too. And they love mobile apps.

By: Avery Griffin, Senior Client Engagement Manager, NEWSCYCLE Solutions Technology and simple-to-use mobile devices have made navigating the digital world easier, yet many older adults believe going online is the equivalent of learning a foreign language. Newer generations are introduced to digital use from birth, but laptops and the internet aren’t intuitive for seniors. [...]

June 19th, 2017|Blog: Mobile, Blogs|

Youth movement in newspaper readership – online, on mobile and even in print

By: Peter Marsh, VP Marketing, NEWSCYCLE Solutions   While the prevailing view is that consumers – especially younger ones – are shifting their focus away from traditional media, a new survey by L.E.K. Research and NEWSCYCLE Solutions finds just the opposite. Today, young people are becoming the most avid multi-channel news readers, and they [...]

April 26th, 2017|Blog: Content, Blog: Mobile|

Digital Platformation

How Newspapers Are Revolutionizing Paid Content Models When it comes to digital transformation in the news media industry, there’s no need to belabor the backstory. It started back in the day when our publishers told us, “We need to get on the web, pronto.” This was circa 1995, when people still said “pronto” and [...]

February 17th, 2017|Blog: Content, Blog: Mobile|

What’s the difference between 983 and 12?

For companies considering a new content management system, the choice often comes down to a decision between proprietary and open source. For those companies that prefer open source content management solutions, the choice then becomes whether to go with Drupal or WordPress or something else. Our new blog tries to address these questions, with an [...]

December 15th, 2016|Blog: Cloud, Blog: Content|

Return on Mobile App Investment

Mobile phones have become so ubiquitous that there’s actually a new phobia called nomophobia, which is the intense or irrational fear of being out of mobile phone contact. Dependence on our mobile devices is increasing daily. The gurus at Scientific American describe this as transactive memory. It’s our need to have reliable external sources of [...]

September 12th, 2016|Blog: Mobile|

Mobilizing for Growth

Check out these recent statistics from the Pew Research State of the News Media 2016 report: 65%   =  Increase in spending on newspaper mobile advertising last year 35%   =  Total newspaper digital advertising spend on mobile 135% =  Growth in mobile news consumption in 2015 10%   =  Pace of expansion in unique news [...]

June 30th, 2016|Blog: Advertising, Blog: Mobile|