Blogs

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Paywalls, Paymeters and the Innovation of Subscriptions

By: Karina Fabian, Marketing Communications Specialist Paywalls have come a long way from the “hard paywall,” where all content was blocked until you paid for a subscription or the privilege of reading the article you’d chosen. “We sell you a paid content solution, but how you set it up is your choice,” said Mike [...]

2018-10-14T22:20:59+00:00October 14th, 2018|Blog: Circulation|

Making Newspapers in the Most Digitalized Place in the World

Sweden leads the world in digitalization, meaning the Swedes are not only super adept at using devices, they’re also super high-maintenance. For the newspaper industry, locals, regionals and nationals alike have had to pull out all the stops to please these fussy new readers, but without having to sacrifice their main cash cow: print. This [...]

2018-10-08T17:01:38+00:00October 8th, 2018|Blog: Cloud, Blog: Content|

Meet Digital Detective Caroline Briggs

Grief is a tough pill to swallow, especially when the dead person was young, famous, and loved. Now and then, there’s someone who wants to fight it. Normally, I send the shell-shocked relative home with my sympathies and advice to spend their money on a psych instead of a PI, but my rent was [...]

Tips for Effectively Using Paywalls

By: Karina Fabian, Marketing Communications SpecialistDigital advertising has a its place in a digital monetization scheme, but with Adblockers, ad fraud and simple supply-and demand, it’s not a reliable single source of income. In fact, 10 percent of publishers surveyed by Reuters in 2018 said they are planning for a future where “digital display” (i.e., [...]

2018-10-01T14:15:09+00:00September 17th, 2018|Blog: Advertising, Blog: Circulation, Blog: Content|

Seven Reasons to Use a Paywall

By: Karina Fabian, Marketing Communications Specialist Digital paywalls have come a long way since their inception. Not only are there multiple ways to implement paywalls, from allowing one-time access after a partial read to demanding full subscriptions, reader audiences are growing more accustomed to seeing them. Even among young adults, which the industry previously [...]

2018-09-04T20:24:08+00:00September 4th, 2018|Blog: Advertising, Blog: Circulation, Blog: Content|

Making Search Work For You

By: Ken Boyer, NewsEdge Editor When I’m searching for content using an online search platform, I often start by throwing a net around a much bigger group of articles that I’m sure will include my target, then I narrow that group down by a process of elimination until I’ve found what I’m after. Whether [...]

2018-08-29T20:18:29+00:00August 29th, 2018|Blog: Content, Blog: Content as a Service|

NewsEdge Combats the Stress of Over-Information

By: Karina Fabian, Marketing Communications Specialist “Journalists in modern newsrooms risk succumbing to ‘anxiety and exhaustion’ because of the need to monitor the ‘seemingly endless sources of potential sources’ now available to them,” says John Crowley in an article in journalism.co.uk. Crowley was paraphrasing Sally Warren, a journalist-turned-psychotherapist and one of several people he’d [...]

2018-08-20T13:43:37+00:00August 20th, 2018|Blog: Content as a Service, Blogs|

Meet Digital Detective Jason Goldberg

I’d seen a lot of meticulously protected displays in my lifetime, but this one beat them all. They had security backups for their security backups. Nothing was left to chance. And yet the Pulitzer Diamond was gone. While the curator wiped sweat off his brow and moaned about the loss, the museum’s chief of [...]